The training is for professional development purposes, and the certificate obtained does not replace the MYK authorization certificate for trainings where it is required.

Introduction to Hotel Management

Provides basic information on the structure of the hospitality industry, types of hotels, and the role of the manager.

1. Personnel Management and HR

• Building and managing a good team
• Performance evaluation and motivation
• Workforce planning and shift scheduling

2. Financial Management and Budget Control

• Preparing the hotel budget
• Cost control and increasing efficiency
• Revenue management and pricing strategies

3. Guest Relations and Customer Satisfaction

• Creating guest services and experience
• Managing guest complaints
• Guest satisfaction surveys and obtaining feedback

4. Marketing and Sales Strategies

• Developing hotel marketing strategies
• Digital marketing and social media usage
• Establishing sales channels and partnerships

5. Hotel Technologies and Innovations

• Reservation systems and hotel software
• Smart hotel applications
• Technological developments and trends

(MY)

The training is open for institutional collaborations (for corporate/legal entity packages) and individual applications are not accepted. The training content can be rearranged based on the profile and needs of the corporate participants. After mutual discussions, the scope and method of the training (In-person, Online) will be determined, and the relevant processes will be completed. Once an agreement is reached, the suitable days and times for your institution's participants and our instructors will be arranged, and the location of the training will be determined.