This training is for professional development purposes. The certificate obtained does not replace the MYK authorization certificate required for mandatory trainings.

Department Staff Training

This training aims to improve the professional skills of individuals working in the retail sector. It provides competencies in key areas such as proper product placement, customer relationship management, sales techniques, and stock control. Participants will perform more effectively in sales processes, increasing store efficiency and customer satisfaction.

1. Product Placement and Arrangement

• Proper placement of products

• Visual merchandising and shelf organization techniques

• Display methods that attract customer attention

2. Stock Management and Monitoring

• Regular stock checks and replenishment

• Inventory management and material needs analysis

• Monitoring product expiration dates and freshness

3. Customer Relations and Services

• Understanding customer needs and offering suitable products

• Creating a positive customer experience

• Effectively handling customer complaints and feedback

4. Sales Techniques

• Strategies to increase sales

• Effectively presenting product features and benefits to customers

• Cross-selling and upselling techniques

5. Store Organization and Cleanliness

• Maintaining hygiene and order in the store

• Keeping high-traffic areas organized

• Ensuring customer safety and orderly store layout

6. Communication and Teamwork

• Effective communication techniques and building proper customer relations

• Coordinated work with colleagues and management

• Task sharing and collaboration within the team

7. Sales Reporting and Analysis

• Tracking and reporting sales data

• Analyzing product sales performance

• Strategies to achieve sales targets

The training is open to institutional collaborations (package for institution/company legal entities), and individual applications are not accepted. The training content can be reorganized according to your institutional participant profile and needs. As a result of mutual discussions, the scope and method of the training (face-to-face / online) are determined and the relevant processes are completed. In case of mutual agreement, the date, time, and location of the training are planned in line with the availability of your institution’s participants and our instructors.