This program provides in-depth training on hotel management, personnel management, cost control, customer services, and marketing strategies for professionals aiming to manage hotels effectively.
The training is for professional development purposes, and the certificate obtained does not replace the MYK authorization certificate in trainings where the MYK authorization certificate is mandatory.
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Introduction to Hotel Management
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Structure and operations of the hospitality industry
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Types of hotels and their functions
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Role and responsibilities of a hotel manager
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Personnel Management and HR
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Building and managing an effective team
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Performance evaluation and motivation
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Workforce planning and shift scheduling
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Financial Management and Budget Control
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Guest Relations and Customer Satisfaction
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Creating exceptional guest services and experiences
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Handling guest complaints
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Guest satisfaction surveys and feedback collection
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Marketing and Sales Strategies
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Developing hotel marketing strategies
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Digital marketing and social media utilization
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Building sales channels and partnerships
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Hotel Technologies and Innovations
The training is open to corporate partnerships (institution/company legal entities) and individual applications are not accepted. The training content can be re-planned according to the corporate participant profile and your needs. After mutual discussions, the scope and method of the training (In-person, Online) will be determined, and the relevant processes will be completed. If an agreement is reached, suitable dates and times for your institution’s participants and our instructors will be set, along with the location of the training.