This training is for professional development purposes, and the certificate received does not replace the MYK (Turkish National Vocational Qualification) certificate required for certain trainings.

Training Objective

The Negotiation and Persuasion Techniques Training Program enables participants to understand persuasion processes and successfully achieve effective negotiations. This training develops skills in strategic communication, conflict resolution, and strong negotiation techniques.

Training Content

• Basics of Negotiation and Persuasion
• Differences between negotiation and persuasion
• The importance of negotiation processes and persuasion techniques
• The psychological foundations of persuasion and negotiation
• Persuasion strategies and negotiation styles
• The role of negotiation and persuasion techniques in business
• Persuasion Skills and Key Principles
• Understanding and influencing human psychology
• Robert Cialdini’s Persuasion Principles: Reciprocity, Consistency, Social Proof, Authority, Scarcity, and Liking
• Effective communication techniques and ways to enhance persuasive power
• Persuasive language use and verbal/behavioral persuasion methods
• Listening skills and persuasion through asking the right questions
• Negotiation Process and Preparation
• Pre-negotiation preparation steps: Goal setting, analysis of positions and alternatives
• Strategic thinking: Win-win approach
• Identifying your strengths and weaknesses
• Situational analysis and bargaining tactics
• Analyzing the needs and expectations of the opposing party
• Negotiation Techniques and Tactics
• Effective negotiation techniques: "First offer", "Anchoring", and "Coercive" tactics
• Advanced negotiation strategies: Time pressure, creating dual advantages, "Framing"
• Building trust in persuasion and negotiation processes
• Constructive conflict resolution: Creating mutual benefits
• The difference between contentious and friendly negotiations
• Application Areas of Persuasion and Negotiation Skills
• Persuasion techniques in sales and marketing strategies
• Negotiation techniques in leadership and team management at the workplace
• Effective negotiations in customer relations and crisis management
• Persuasion in conflict management and reconciliation processes
• International negotiations in business
• Post-Negotiation Relationship Management and Follow-up
• Formalizing agreements and managing outcomes
• Building mutual trust and establishing long-term relationships
• Follow-up strategies and review of negotiation outcomes
• Continuous development of persuasion and negotiation skills
• Effective Decision-Making through Persuasion and Negotiation
• Decision-making processes in persuasion and negotiation
• Risk analysis and the outcomes of decisions
• Advanced decision support techniques
• Making ethical decisions in persuasion and negotiation processes
• Evaluation and Feedback After Negotiation and Persuasion Training
• Practical application of the skills learned in training
• Real-life case studies and practical analyses
• Post-training individual development plans and feedback processes

This training is open for corporate collaboration (package for institutions/companies), and individual applications are not accepted. The content of the training can be reorganized according to the corporate participant profile and needs. After mutual discussions, the scope and method of the training (in-person, online) are determined and the relevant processes are completed. Once an agreement is reached, suitable days and times for your organization's participants and instructors will be coordinated, and the location of the training will be determined.