The Mobile User Experience (UX) Design Training Program aims to equip participants with the skills to design user-friendly, effective, and efficient experiences for mobile applications. The program focuses on analyzing user needs, prototyping, and mobile optimization techniques.
The training is for professional development purposes, and the certificate obtained does not replace the MYK authorization certificate in trainings where the MYK authorization certificate is mandatory.
- Introduction to Mobile UX Design
The Importance of Mobile UX Design: The significance of user experience in mobile applications and its impact on businesses. Examples of how user-friendly design increases user engagement. Basic Principles of Mobile Design: Key principles to consider in mobile design, including responsive design, speed, usability, and accessibility.
- User Research and Needs Analysis
Creating User Profiles: User research methods, surveys, focus groups, and user feedback to define the target audience. Understanding User Needs: How to analyze the issues, needs, and expectations users face in mobile applications. Creating Personas: The process of developing user profiles and personas. Creating personas as representatives of real users.
- User Flows and Information Architecture
Designing User Flows: The steps users will follow within the app and how they navigate. Various user scenarios and their corresponding flows. Information Architecture: Structuring the app’s information and ensuring easy access to data. Menu structures, categories, and filtering strategies.
- Prototyping and Testing
Low-Fidelity Prototypes (Wireframes): Visualizing ideas using low-fidelity designs at the initial stage. High-Fidelity Prototypes: Creating detailed designs, interactive prototypes, and testing the user experience. Prototype Testing and User Feedback: Testing prototypes with real users and improving based on feedback. User testing, A/B testing, and eye-tracking.
- UI (User Interface) and UX (User Experience) Design
Difference Between UI and UX: Understanding the differences between UI design and UX design and how they complement each other. Mobile UI Design Trends: Mobile design trends for 2024, including material design, flat design, and skeuomorphism. Color, Typography, and Visual Communication: Using color psychology, appropriate typography, and visual elements to enhance the user experience.
- Mobile App Navigation and Usability
Navigation Design: Creating clear and intuitive navigation systems that allow users to easily navigate within the app. Usability Testing: Testing how designs perform in practice. Creating user-friendly interfaces based on the principles of simplicity and clarity.
- Mobile Optimization and Performance
Mobile Performance and Speed: The impact of app speed on user experience and techniques for speed optimization. Accessibility: Optimizing mobile apps for different devices, screen sizes, and accessibility needs. Principles for users with visual, hearing, and motor impairments.
- User Behavior for Mobile UX Design
User Behaviors and Needs: Understanding how users behave in mobile applications. Influencing feedback loops and user decision-making. User Motivation: What motivates users to engage with mobile apps and strategies for retaining users within the app.
- Advanced Mobile UX Design Techniques
Animations and Transitions: How to improve user experience with smooth transitions and animations in the app. Complex Interactions: Designing user-friendly processes for multi-step tasks and complex interactions. Using Data in Mobile UX Design: Displaying data in a user-friendly manner and making design dynamic based on user behavior.
- The Future of Mobile UX Design and Innovative Approaches
New Technologies and UX Design: Future trends in mobile design, including voice commands, artificial intelligence (AI), and augmented reality (AR). Continuous Improvement of User Experience: Adopting continuous improvement and innovative design techniques based on user feedback.
- Practical Project and Final Evaluation
Practical Project: Mobile UX design projects that integrate the techniques and skills learned throughout the course. Final Evaluation and Feedback: Providing feedback on participants' projects and suggestions for improvement.
The training is open to corporate collaborations, and individual applications are not accepted. The training content can be re-planned based on the corporate participant profile and your specific needs. Following mutual discussions, the scope and method of the training (In-person, Online) will be determined, and the related processes will be completed. If an agreement is reached, the suitable dates and times for your institution's participants and our instructors, as well as the location of the training, will be determined.