The training is for professional development purposes, and the certificate obtained does not replace the MYK authorization certificate in trainings where MYK authorization is mandatory.

Training Objective

The Digital Design Training Program aims to equip participants with creative skills in areas such as graphic design, web design, and digital content creation. The program is ideal for those who want to develop digital projects and build a strong foundation in the professional design world.

Training Content

• Introduction to Digital Design
• What digital design is and its importance
• Basic principles of digital design
• Basic terms used in digital design
• Design for different digital platforms
• Fundamentals of Graphic Design
• History and evolution of graphic design
• Design principles: color theory, composition, typography
• Introduction to tools such as Adobe Photoshop and Illustrator
• Logo, poster, and brochure design
• Integration of digital graphics with printed materials
• Web Design and User Experience (UX)
• Basics of web design
• User experience (UX) and user interface (UI) design
• Responsive (mobile-friendly) design
• Wireframing and prototyping
• Web design tools and platforms (Figma, Sketch)
• Digital Illustration and Vector Design
• What digital illustration is and how to do it
• Advantages of vector-based design
• Digital illustration techniques with Illustrator
• Character design and illustration projects
• Animation and Motion Graphics Design
• The role of motion graphics and animation in digital design
• Animation techniques with Adobe After Effects
• Video editing and creating motion graphics
• Advanced animation techniques: rotoscoping, 3D animation
• Multimedia Content Production
• What multimedia is and how to design it
• Integration of audio, video, and visuals
• Content creation for social media
• Using video and animated content on social media
• Multimedia content production tools and software
• SEO and Performance in Digital Design
• The impact of digital design on SEO
• Image optimization and SEO compliance
• Website speed optimization and user experience
• Creating SEO-friendly digital content
• Trends and Innovation in Digital Design
• Digital design trends for 2024
• Minimalist design, dynamic content, and interactive designs
• Creative and innovative digital projects
• Design innovations with new technologies and tools
• Portfolio Creation and Career Planning
• Building a digital design portfolio
• Freelancing or working at agencies
• Career opportunities in the design world
• Best practices for interviews and client relations

The training is open to corporate collaboration (institution/company packages), and individual applications are not accepted. The training content can be replanned according to your corporate participant profile and needs. After mutual consultations, the scope and method of the training (Face-to-Face, Online) are determined and related processes completed. Upon agreement, suitable days, times, and locations are arranged with your institution's participants and our instructors.